James Watts, senior account director, Clarion Communications
When you're creating a prequel to a film which is over 35 years old, how do you ensure the modern generation of cinema-goers can get excited about it?
Showing posts with label buzz. Show all posts
Showing posts with label buzz. Show all posts
Why Ridley Scott chose to take the Transmedia path to publicity for Prometheus
James Watts, senior account director, Clarion Communications
When you're creating a prequel to a film which is over 35 years old, how do you ensure the modern generation of cinema-goers can get excited about it?
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