Surviving the PR Festive Season in Style (or not)

Niall Hughes, senior account manager, Clarion Communications

It's Christmas party season - and just as I was getting to grips with the gym again, we’re once more in the middle of a booze and indulgence-fuelled five weeks of office, supplier and client dinners and drinks.

The PR Handover - a lot like a big cake…

Niall Hughes, senior account manager, Clarion Communications

It’s gone 8pm, you’re still in the office and you’ve been working solidly for nearly 10 hours - but you’re not stressed out, you’re not frantically pacing by the printer waiting for your press packs for tomorrow’s event to come out, or slowly clearing time ahead of tomorrow’s big national sell-in...

Who’s Winning Gold in the ‘Summer Sporting Event’ Sponsorship Awareness Stakes?

Niall Hughes, senior account manager, Clarion Communications

With the world’s biggest sporting event taking place on our doorstep shortly, most PRs will have worked on at least one activity tying their clients to ‘the games’ - but is there room for everyone, and as PRs should we be advising clients to stay away from the branding bloodbath?

The summer forecast: sun with a chance of news

Niall Hughes, senior account manager, Clarion Communications, part of the WPP group

The sun is shining and the metaphorical mercury is rising, which can only mean the onset of the summer silly season. Every year PRs plot wackier and zanier picture stunts and surveys to coincide with this most bizarre of seasons - but what are they up against?

Comparison Site PR Cut-through - It's a Wrap

By Niall Hughes, Account Manager, Clarion Communications, part of the WPP Group

It’s not that long ago that price comparison sites were the next big thing for anyone keen to shop around online - but fast forward to Winter 2011 and it’s difficult to turn anywhere in the media (traditional or social) without being confronted by opera singers, meerkats or personal finance experts extolling the virtues of comparing domestic prices.

Murals, Motorbikes and Christmas in July – it’s all in a day’s work

By Niall Hughes, Account Manager, Clarion Communications

There aren’t many workplaces I can think of where you can sit at your desk, having spoken with a TT Motorcycle racer about his upcoming documentary film, and then find yourself opening a package containing a SpongeBob SquarePants designer wall mural…while being surrounded by Christmas decorations in July.  But then I’m sure there aren’t many desks quite like mine.