What do ‘photos of animals’, ‘health breakthroughs’ and ‘research showing what we as a country fail at’ have in common? They’re all things that journalists like in a story.
Take a look at our full list here.
Showing posts with label best practices. Show all posts
Showing posts with label best practices. Show all posts
Face-to-Facing Facts
Maddalena Pinto, account manager, Clarion Communications
The world of PR is ever evolving with both journalists and PRs constantly changing their ways of workings, best practices and preferences. So is face-to-face time with journalists still the most effective way to achieve results for clients - or do the telephone and email work just as well, while being more cost-effective?
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