ShopMums

Debbie Jackson, head of new business, Clarion Communications

Have my shopping habits as a mother changed over the past 12 months?  I can say a resounding 'yes'.  In fact I am responsible for most of the purchasing decisions in my household (with the recent exception of car tyres) - so what does that mean for brands trying to reach me and my family?

A Royal Wedding

By Lucy Meadmore, Account Manager, Clarion Communications

Just in case you’ve been living under a rock for the past six months, there’s a Royal Wedding happening this year.  Actually there’s more than one, as two of the Queen’s grandchildren are getting married within a few months of each other – and while the second one, between Zara Phillips and Mike Tindall, has slipped by relatively unnoticed, the first one, the important one, has become a major headline grabbing, money spinning, international news phenomenon.