Jumping on the Brand Britain bandwagon

Rebecca Binks, senior account manager, Clarion Communications

I read an article in the Daily Mail recently about how Asda inappropriately complained to suppliers using the Union flag on their packaging amid fears it might offend customers in Scotland and Northern Ireland.  Er, hang on - aren’t both countries represented by the flag?  Like many of the manufacturers who received the crazy email, I was a little confused.

A Royal Wedding

By Lucy Meadmore, Account Manager, Clarion Communications

Just in case you’ve been living under a rock for the past six months, there’s a Royal Wedding happening this year.  Actually there’s more than one, as two of the Queen’s grandchildren are getting married within a few months of each other – and while the second one, between Zara Phillips and Mike Tindall, has slipped by relatively unnoticed, the first one, the important one, has become a major headline grabbing, money spinning, international news phenomenon.